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Lenovo & Lord Mahabali

Here is a promotional piece for Lenovo from India. The illustration is wonderful. I love the cropping, the fluid, painterly style and the colors. I'm puzzled by the headline. Even poor Wikipedia can't shed much light on Lord Mahabali.

I would appreciate any insight into the reference. :-)

Comments

Anonymous said…
Hey Karen,

Lord Mahabali is directly related to the festival of Onam which is highly celebrated in India. This ad just highlights the effectiveness of the product as even the Lord would not be able to reject if it comes before him. it would have been targeted to the audiences in south India as the festival is mostly celebrated by people in Kerela and neighbouring places.
hth
8:58 AM
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